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Mr. Higashinaka Appointed to New Position of Chief Human Resource Officer of SATO Holdings Corporation

Tokyo, Japan, December 4, 2013 SATO, a leader in barcode printing, labeling, and EPC/RFID solutions, announced today the appointment of Mr. Kōji Higashinaka to the position of Chief Human Resource Officer (CHO).

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In this new role, Mr. Higashinaka will be responsible for the Group’s overall HR strategy worldwide, including recruitment, training, organizational development and talent management. One of his primary aims will be to nurture and groom globally-minded employees into next-generation leaders so as to better meet the needs of SATO’s customers worldwide.

“At SATO, our long-term strategy is to pursue the globalization of our business and the maximization of customer value, and so cultivating highly-skilled, internationally-oriented leaders is essential for us,” said Kaz Matsuyama, President & CEO of SATO Holdings Corporation. “I look forward to Mr. Higashinaka taking the lead in helping us achieve these goals with his expertise and track record of success.”

Mr. Higashinaka brings a wealth of experience to this role, having worked in a variety of high-level HR and labor management positions at multinational organizations including Kureha Corporation and Johnson & Johnson. Prior to joining SATO, Mr. Higashinaka was head of HR and an executive officer at AIU Insurance Company Ltd.

Commenting on his new role, Mr. Higashinaka said, “I am very excited to be joining SATO Group as Chief Human Resource Officer. I will endeavor to do my utmost in contributing towards the building of a corporate culture and organization dedicated to pursuing Ceaseless Creativity to establish a strong foundation for sustainable company growth and development.”

About SATO

SATO (TOKYO:6287) bridges the last inch of the last mile for customers by integrating Auto-ID technologies and revolutionary materials to tag and track items, ensuring inventory visibility for improved user experience and business results. Engineering solutions that unleash the power of IoT, SATO provides value to customers in the form of accuracy, sustainability, labor and resource savings, reassurance and emotional connections. For the fiscal year ended March 31, 2017, it reported revenues of JPY 106,302 million (US $980 million*). More information about SATO can be found at www.satoworldwide.com or on linkedin and twitter.

*Conversion is based on an average exchange rate of 1 US Dollar = 108.34 Japanese Yen

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